Mitsubishi Fuso Truck of America, Inc. announces strategic shift for U.S. and Canadian markets
- U.S. and Canadian business to shift to service-focused operation.
- Truck dealerships will be given the option to transition into parts and service locations following an adjustment period.
- MFTA plans for parts and service support to continue until 2028
Logan Township, NJ, USA – As a result of a re-evaluation by Mitsubishi Fuso Truck and Bus Corporation (MFTBC) of its business situation in the United States and Canada and its consequent decision to shift to a service-focused operation in these markets, Mitsubishi Fuso Truck of America, Inc. (MFTA) announces that it shall discontinue new truck sales.
By taking this action on new truck sales in the U.S. and Canada, MFTA is adapting to the strategic decision by MFTBC to readjust product development and sales activities in these markets. MFTA plans to re-align its organizational focus towards service operations in the coming months, and to work with its U.S. and Canadian dealer partners to transition sales dealerships into parts and service-dedicated locations. MFTA at the present time plans to maintain its headquarters in Logan Township, NJ, along with its parts distribution and technical training centers, while continuing to employ a majority of its employees in the near term.
MFTA plans for FUSO customers in the United States and Canada to remain supported through an authorized FUSO service network for warranty repairs, maintenance services, and replacement parts until 2028. MFTA will continue to support the eCanter all-electric trucks that are in operation in the United States under the terms of each customer’s respective special lease. The intention is to have present FUSO dealerships in the United States and Canada remain operational, and for new vehicle sales locations to have the option of continuing to retail available truck stock for a period of time.*
“Working with FUSO dealers, we have developed a strong team throughout the United States and Canada that always places the customer first,” said Justin Palmer, president and CEO, Mitsubishi Fuso Truck of America, Inc. “MFTA is fully dedicated to making this transition a smooth one for our customers, and we remain committed in supporting a parts and service network for many years to come.”
*Customers should contact their FUSO dealership for further information.
About Mitsubishi Fuso
Headquartered in Logan Township, NJ, Mitsubishi Fuso Truck of America, Inc. (FUSO) is a subsidiary of Daimler Trucks Asia, Kawasaki, Japan, an integral part of the Daimler Trucks Division of Daimler AG. With a heritage of more than 30 years in North America, FUSO is focused on delivering trucks with the lowest cost-of-ownership in their class. Its Class 3-5 diesel-powered, medium-duty cabover trucks are available through more than 200 dealer locations throughout the United States, Canada, Puerto Rico and Guam. More than 100,000 Mitsubishi Fuso standard, 4-wheel-drive and crew cab trucks have been sold in North America to fulfill the transportation needs of a wide variety of businesses and industries, including beverage, catering, refrigerated and dry cargo delivery fleets, vehicle recovery, towing, pest control, plumbing, light construction and landscaping. For more information, visit www.mitfuso.com, follow FusoTruck on Twitter, or like FusoTruck on Facebook.
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For more information:
Bryan C. Allen
Marketing Manager
Mitsubishi Fuso Truck of America, Inc.
856-467-3965
MFTA_Marketing@daimler.com
